If you haven't already, you will want a web page designed for your college or university. On staff, we have a certified web designer, as well as, a certified internet business strategist. We design web pages to meet your needs using scripting and html coding.

For images we use top end programs such as Adobe Photoshop, ImageReady, and Illustrator to create fast loading graphics.

Web Marketing

Your website should have only one purpose, to increase your customer base. Anything else is a waste of your time and money. The first thing you need is an interesting, easy to navigate website that constantly encourages the surfer to request more information. Next you need your website registered on all the major search engines. After you have that, you will need to drive traffic to your site. This is done through web marketing.

There are three different programs we have used for clients all over the country. You are limited by budget only:

Click Through Advertising
Pay per click advertising is a program that lets you pay for the internet advertising only when someone clicks through to your site. Costs are $.35 to $.50 per click. Click through companies are middlemen that hook up with millions of sites around the country.

Regional Marketing
We can also contract with certain internet companies and create regional internet marketing campaigns.

Search Word Advertising
We can purchase search words and search categories from a number of different companies. You purchase the words in two different ways.

Several search engines are by bid. The highest bidder gets the number one position. An example is Goto.com.

Next, some search engines charge you for each 1000 impressions that are delivered. This is the typical Yahoo approach.